Media Strategist (Remote)
Job Overview for Media Strategist (Remote):
Salary Per Month:
Minimal: $
Maximum: $
Rate Per Hour:
Minimal: $
Maximum: $
Degree Required:
Bachelor or above
Employment Type:
Full-time
Part-time
Contractor
Job Industry:
Marketing/Advertising/Sales
Hours Per Week:
Minimal: 10
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Media Strategist (Remote) Job Description
SmartBug’s Paid Media Strategist role is dedicated to delivering a deep level of expertise across all paid media channels. Not only does the Paid Media Strategist bring this area of expertise to bear across SmartBug™ client services on an as-needed basis, but the role also maintains a direct book of clients where the Paid Media Strategist is the liaison and primary point of contact between the client and extended SmartBug™ team, thus, helping to build strong, long-term client relationships.
As a specialist who both handles revenue and assists in delivering services and expertise to clients outside the role’s direct management, the Paid Media Strategist is responsible for:
The Day-to-Day:
- Operating as the main point of contact for all matters specific to your directly assigned accounts
- Building and maintaining strong, long-lasting customer relationships
- Overseeing customer account management for directly assigned accounts, including negotiating contracts and agreements to improve profit; escalating to Team Leads as needed.
- Developing trusted advisor relationships with key account contacts, customer stakeholders, and executive sponsors.
- Ensuring the timely and successful delivery of our solutions according to customer needs and objectives.
- Defining important metrics for paid media performance.
- Running and overseeing paid media content.
- Effectively monitoring account budgetary goals.
- Measuring the success of every paid media campaign based on the performance of account KPIs.
- Staying up to date with latest paid media best practices and technologies.
- Working with and delegating multidisciplinary teams with copywriters and designers.
- Effectively collaborating with internal team members servicing the account.
- Having a deep understanding of the client’s business, objectives, and current gaps.
- Ensuring the precise and seamless execution of account strategies.
- Actively identifying and removing barriers to success.
- Understanding at a high-level the marketing technology required to make plans successful while continually expanding on this knowledge as-needed.
- Recommending improvements to SmartBug’s internal processes as it relates to paid media.
- Actively researching and collecting data to help inform paid media strategies moving forward.
- The regular reporting on and monitoring of performance and optimization results.
- Driving client’s revenue growth through paid media strategies and tactics.
- Contribute regularly to SmartBug™ content
- Other responsibilities as assigned.
Media Strategist (Remote) Job Requirements
- Authorization to work in the U.S. without employer sponsorship is required
- A minimum of 3 years experience in developing, implementing, and leading paid media strategy for various channels including AdWords, Bing, Amazon, YouTube, LinkedIn, Twitter, Facebook/Instagram, Terminus, and other third-party ad platforms.
- B.A. or B.S. degree is required; aligning field preferred
- Proven ability to manage multiple projects and consistently meet deadlines
- Excellent organization and time management skills
- Ability to lead and direct internal resources with confidence, identify and act on project issues and risks, seeing each through to its proper resolution
- Solid business acumen, management, and problem-solving skills
- Hands-on experience with project management systems is required; experience with Teamwork is strongly preferred
- Proven relationship-building skills and communication experience
- Strong presentation skills and ability to communicate with executive-level clients
- Basic understanding of digital marketing outside of Paid Media, including content marketing, SEO, and website optimization
- Proficiency in Microsoft Office and Google Suite
- Experience working remotely in similar roles is strongly preferred
Media Strategist (Remote) Salary and Compensation
Negotiable.
How to Apply to Media Strategist (Remote)?
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Media Strategist (Remote) Interview Process & Tips
- Phone screening
- Video call with hiring manager
- Video call with VP of Client Services
- Reference checking
- Final video interview with SmartBug’s CEO
Company Information for SmartBug
SmartBug Media is an intelligent inbound marketing agency that assists businesses in growing revenue through content marketing, sales enablement, web development, marketing automation, and PR. For over 10 years, SmartBug has helped businesses increase qualified leads, close customers, and enhance the reach and loyalty of their brands.
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